For advertisers & sponsors

Reach Baltic sports fans where they actually watch.

24Sport operates licensed sports television, streaming, live events and ticketing in one ecosystem. One partner, one plan — from the living room to the arena to the checkout.

≈488,000

Household distribution reach

≈160,000

Monthly unique viewers

10,600+

Registered 24sport.app users

90%+

Latvian pay-TV coverage

Distribution and audience figures are operator and internal platform figures, not audited third-party measurement.

Four surfaces. One audience.

Linear TV

Best4Sport TV, TV-2 and TV Extra — live sport, magazine shows and event broadcasts across all major Baltic operators.

  • TV spots
  • Sponsor billboards
  • Branded segments
  • Studio integration

OTT & streaming

24sport.app and 24moto.app — live streams, multi-view and PPV events with logged-in, addressable viewers.

  • Pre-roll / mid-roll
  • Player overlays
  • Stream presenting partner
  • PPV sponsorship

Live events

Motorsport, rallycross, combat sports and league productions — on-site branding tied to the broadcast.

  • Event title partner
  • Arena & LED branding
  • Athlete / team activation

Ticketing & fan data

24Tickets checkout and the fan database — reach buyers before, during and after the event.

  • Ticket page branding
  • Email / push campaigns
  • Post-event retargeting

Who you reach

Core profile
Men 25–54, sports-engaged, high purchase intent
Peak moments
Live basketball, hockey, motorsport and fight nights
Geography
Latvia first, with Baltic-wide distribution
Environment
Brand-safe live sport — no user-generated content

Ways to partner

Every partnership is built around your objective and budget. Pricing is quoted per plan — request the media kit for current rates and availability.

Short burst

Campaign

A defined flight across TV and streaming — product launches, seasonal offers and retail pushes.

  • 2–8 week flights
  • TV + OTT combined
  • Reach & frequency reporting

Most popular

Season partner

Own a competition, a series or a show for a full season with consistent visibility on every broadcast.

  • Season-long presence
  • Broadcast + digital + event
  • Content integration

Strategic

Ecosystem partner

A cross-platform partnership spanning TV, streaming, events, ticketing and fan data activation.

  • Custom commercial model
  • Data-driven activation
  • Multi-market roll-out

Request the media kit.

Tell us what you want to achieve and we will come back with reach, formats, available inventory and pricing for your campaign window.

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